This story was initially printed by the Centro de Periodismo Investigativo.
Amid the drumbeats and flags of this 12 months’s Puerto Rican Day Parade in New York, Zohran Kwame Mamdani rode down Fifth Avenue on a float pulled by a black Jeep Cherokee. At its entrance, a banner proclaimed in daring letters: “PUERTO RICO IS NOT FOR SALE!” To 1 aspect stood Puerto Rican Congresswoman Alexandria Ocasio-Cortez, to the opposite, a life-sized reproduction of a coquí, the island’s iconic tiny frog.
The float’s scene was accomplished with palm timber, a synthetic mountain with a waterfall, and audio system blasting a generic Latin beat as somebody shouted, “Boricua, arms within the air!” Mamdani, the Democratic candidate for New York Metropolis mayor, smiled enthusiastically from the float, waving to either side of the avenue as he swung a small Puerto Rican flag.
Andrew M. Cuomo, Mamdani’s major rival within the November 4 election, walked the parade route. He additionally waved a Puerto Rican flag and shook arms with supporters, some carrying conventional pavas jíbaras (straw hats) and shouting his identify whereas holding indicators in Spanish that learn, “Andrew Cuomo walks with Puerto Rico.”
“What an unimaginable day of celebration. Thanks for the spirited help!” Cuomo wrote on Instagram, alongside a marketing campaign video that includes footage from the parade.

Regardless of a important decline in latest many years, the Puerto Rican vote in New York stays essential in a very tight race that started on Saturday, October 25, with the beginning of early voting.
“The Puerto Rican voting bloc continues to be essential, particularly in an election as shut and aggressive as this one. Given the long-standing presence of the Puerto Rican inhabitants in New York, its historical past and its institutional roots, it’s simpler to mobilize than different teams, resembling Asians. The proportion of Hispanic voters who’re Puerto Rican stays increased,” stated Carlos Vargas Ramos, political scientist and director of public coverage on the Heart for Puerto Rican Research at Hunter Faculty.
In response to a research by the Heart for Latin American, Caribbean, and Latino Research on the Metropolis College of New York (CUNY), the Puerto Rican inhabitants in New York Metropolis peaked in 1970 at practically 900,000 folks. In distinction, between 2017 and 2022, that quantity fell by 20%, from 715,000 to 574,000. The report means that this decline could also be linked to the exodus that occurred in the course of the COVID-19 pandemic, when many residents moved to northern counties, Lengthy Island, and New Jersey.
The influence of this shrinking Puerto Rican inhabitants on voter participation in New York stays speculative, Vargas Ramos stated. “It might be that though there are fewer of them, a better proportion are voting now than earlier than,” he stated.
Whereas Puerto Rican votes can’t be completely separated from the broader Latino vote — since voters usually are not required to establish their nationwide origin — inspecting boroughs and neighborhoods with excessive concentrations of Puerto Ricans permits for affordable estimates.
Within the Bronx, residence to the town’s largest Puerto Rican inhabitants, Cuomo gained the first with 52% of the vote, whereas Mamdani garnered 34%. However in East Harlem and different Puerto Rican-heavy areas farther south, resembling Queens, Brooklyn, and Decrease Manhattan, Mamdani got here out forward.
A better look reveals that in Citadel Hill, a Bronx neighborhood with a big Puerto Rican inhabitants, Cuomo acquired 1,491 votes to Mamdani’s 1,196. In Hunts Level, one other Bronx neighborhood with a excessive focus of Puerto Ricans, Cuomo gained 356 votes to Mamdani’s 206.
In East Harlem, often known as El Barrio, Mamdani led with 6,782 votes, in contrast with Cuomo’s 5,592. In Decrease Manhattan’s Decrease East Aspect, identified amongst Puerto Ricans as Loisaida, Mamdani earned 5,594 votes whereas Cuomo acquired 3,454. In Brooklyn, Mamdani dominated in traditionally Puerto Rican neighborhoods resembling Williamsburg, Bushwick, and Sundown Park. In Queens, he gained majorities in Ridgewood and Ozone Park, each areas with important Puerto Rican populations.
The Centro de Periodismo Investigativo (CPI) analyzed the knowledge utilizing a map produced by The New York Instances, primarily based on data from the New York Metropolis Board of Elections, the U.S. Census Bureau, the Division of Metropolis Planning, and The Related Press.
As of October 1, Mamdani led amongst Latino voters with 48%, in accordance with a Hispanic Federation ballot. Cuomo had 24% and Curtis Sliwa, the Republican candidate, 14%. The survey, carried out between September 25 and October 1, sampled 600 Latino voters, of whom 37% have been of Puerto Rican descent and 25% Dominican.
The dearth of particular knowledge on Puerto Rican voters stays a barrier to extra exact evaluation, Vargas Ramos stated. For that cause, he defined, researchers have needed to depend on a technique that examines neighborhoods with the most important Puerto Rican populations. Nevertheless, he warned that the majority voters in a given space don’t essentially belong to the ethnic group most prevalent there.
“Let’s suppose that in Soundview, a predominantly Puerto Rican neighborhood within the Bronx, Puerto Rican voters make up 70% of the voters. That doesn’t imply that everybody who voted is Puerto Rican. It’s attainable that different teams turned out at increased charges, however the votes are attributed to Puerto Ricans as a result of they’re the most important group dwelling in that space. In statistics, that’s referred to as the ecological fallacy… It’s a legitimate strategy, however it carries that danger,” defined Vargas Ramos, creator of a number of research on Puerto Rican voting patterns in New York.
Mamdani acquired endorsements from Democratic Congresswomen Alexandria Ocasio-Cortez and Nydia M. Velázquez, each of Puerto Rican descent. Andrew M. Cuomo secured the backing of Luis Dávila Pernas, president of the Democratic Get together in Puerto Rico and former govt director of the Puerto Rico Federal Affairs Administration (PRFAA), in addition to Rubén Díaz Jr., a Democrat of Puerto Rican descent and former Bronx Borough President, whose borough has the town’s largest focus of Puerto Ricans. Mamdani additionally acquired help from El Nuevo Caribe Democratic Membership, whereas singer Marc Anthony endorsed Cuomo.
“The primary time Mamdani was in a position to pull forward — and even come shut — within the polls was after the Puerto Rican Day Parade, which we participated in,” stated Jonathan Soto, a Bronx resident and former New York State Meeting candidate endorsed by Ocasio-Cortez, in an interview with the CPI.
A ballot and evaluation by the Hispanic Federation point out that Latino New Yorkers seem poised to play a decisive function in Mamdani’s potential victory. The survey confirmed that just about half of Latino respondents deliberate to vote for him, whereas Cuomo trailed in a “distant second place” and Curtis Sliwa in a far third. 13 % of registered Latino voters remained undecided, in accordance with the evaluation.
“I wouldn’t be right here with out the help of the Latino New Yorkers, as a result of it was the vast majority of their help that helped make me the democratic nominee,” Mamdani stated in the course of the first mayoral debate on October 16. His marketing campaign web site is offered in Spanish, in addition to Arabic, French, Bengali, Haitian Creole, Chinese language, and Urdu, the language spoken in Pakistan and India.
The New York Metropolis mayoral race is just not the one election being held this 12 months. Voters can even select members of the Metropolis Council, the Comptroller, and the Public Advocate, a nonvoting Council member who investigates citizen complaints about metropolis providers. Relying on the district and borough, ballots may embody candidates for district lawyer, judicial delegates, county committee members, and district leaders. As well as, this 12 months’s elections characteristic a referendum with six poll proposals associated to voting procedures, infrastructure, and housing.
“These elections don’t coincide with any of the state or federal contests that have a tendency to attract bigger voter turnout. Nor do they generate the identical degree of enthusiasm because the U.S. presidential elections,” stated Vargas Ramos.

“The construction of New York Metropolis elections could be very totally different from how elections are held in Puerto Rico, the place voters solid ballots for all positions directly each 4 years and there aren’t any midterm elections as in america. This is likely one of the elements that helps clarify why voter participation amongst Puerto Ricans within the U.S. is decrease than it tends to be in Puerto Rico,” he added.
The truth is, Proposal 6 on the upcoming poll requires shifting native elections, resembling these for mayor and Metropolis Council, to coincide with presidential election day to spice up voter participation.
A Generational Battle
In a number of New York neighborhoods, Cuomo outperformed Mamdani within the primaries — with one key exception: younger voters. “Mamdani has substantial help amongst youth, and a big share of younger folks on this metropolis are Hispanic or Asian. The Asian inhabitants, notably these from South Asia — India, Pakistan, and Bangladesh — is extremely mobilized as a result of this candidate’s roots are within the subcontinent, and that energizes these communities,” defined Vargas Ramos.
Within the Hispanic Federation ballot, 53% of registered Latino voters have been below 50 years previous.
Roland Cortez, a former nurse and plane mechanic born in Utuado, Puerto Rico, and raised in New York, ranked Cuomo as his first alternative within the primaries and Mamdani as his second.
“However within the November election, I’m voting for Mamdani,” Cortez informed the CPI. He declined to disclose his age however stated his son was the one who satisfied him to vary his thoughts and put Mamdani on the high of his record. The problems that matter most to him, Cortez stated whereas sipping espresso at La Marqueta — a market in El Barrio that makes a speciality of Latino merchandise — are reasonably priced housing, taxes, and meals costs.

Mamdani’s age and restricted political expertise have raised considerations amongst some New York voters. He started his political profession in January 2021, when he joined the New York State Meeting representing District 36, which incorporates three neighborhoods in Queens. In a Quinnipiac College ballot printed on October 9, potential voters have been requested whether or not they believed the candidates had the best expertise to function mayor. Seventy-three % stated Andrew M. Cuomo did, whereas solely 39% stated the identical of Zohran Mamdani.
Throughout the debate, Cuomo attacked Mamdani for his lack of expertise. “That is no job for on-the-job coaching,” Cuomo stated on October 16. “He by no means has had a job. On his resume, it stated he interned for his mom. This isn’t a job for a first-timer,” he added.
“What I don’t have in expertise, I make up for in integrity, and what you don’t have in integrity, you possibly can by no means make up for in expertise,” Mamdani responded.
Zohran Kwame Mamdani, 34, was born in Uganda to an Indian Muslim household. He gained the Democratic major on June 24, defeating Cuomo with 56.4% of the vote to Cuomo’s 43.6%. The present mayor, Eric Adams, didn’t take part within the Democratic major, saying he would as a substitute run as an impartial in November. In September, Adams dropped out of the race for reelection amid a sequence of corruption scandals, together with federal allegations of bribery and misuse of marketing campaign funds.

Mamdani’s marketing campaign facilities on three major points: the price of dwelling, entry to housing, and the creation of a free public transportation system. A member of the Democratic Socialists of America, Mamdani represents a political imaginative and prescient that stands in sharp distinction to President Donald Trump’s conservative agenda, which has threatened to chop federal funding to the town if the leftist candidate wins.
Cuomo, 67, is a well-known face, having served as New York’s governor from 2011 to 2021. He carries the load of his father’s legacy, Mario Cuomo, who ruled the state from 1983 to 1994 with appreciable recognition. Inside the Puerto Rican group, Andrew Cuomo is remembered for offering help and touring to the island after Hurricane María and the 2020 earthquakes.
His mayoral marketing campaign focuses on public security, with proposals to extend the dimensions of the New York Police Division and strengthen its presence within the public transit system. On housing, he has pledged to construct extra reasonably priced models throughout all revenue ranges.
Cuomo resigned as governor of New York in 2021 after the U.S. Division of Justice concluded that in his time in workplace, he sexually harassed at the least 13 girls who labored for the state. Among the instances have been settled by financial agreements, whereas others stay open. After shedding to Mamdani within the Democratic major, Cuomo entered the mayoral race as an impartial candidate.
From Mobilization to Disillusionment
Within the Seventies, members of the New Jíbaro Democratic Membership organized a sequence of concert events within the parks of Manhattan’s Decrease East Aspect, aiming to make use of the crowds to register Puerto Ricans to vote. That was the primary organized effort to mobilize Puerto Rican voters, recalled José “Pepe” Flores, 74, a local of Vega Baja, Puerto Rico, who has lived within the metropolis for greater than half a century. The concert events, largely salsa performances, featured artists resembling Tito Puente and Mon Rivera. Whereas the music performed, tables have been arrange across the viewers to register new voters.

These occasions helped cement the significance of the Puerto Rican vote in New York and prompted mayoral candidates to start out courting the Puerto Rican group, stated Flores, an activist who moved to Loisaida at age 19.
“That’s when folks began voting and electing meeting members to characterize us, although they didn’t all the time have our greatest pursuits at coronary heart,” Flores stated, laughing. “However at the least it was somebody with a Spanish final identify,” he added.
A collector of Afro-Caribbean, Brazilian, and jazz music, and co-founder of the cultural heart La Sala de Pepe, Flores acknowledges that whereas the Puerto Rican vote turned an essential consider New York Metropolis politics, it hasn’t translated into significant change for the group.
As a Democratic voter, Flores believes “all these Democrats who acquired elected right here have been a failure. They haven’t addressed the wants of the group, not simply this one, however the broader New York group as nicely,” he stated from his front room in Loisaida. Since 1974, all the town’s mayors, aside from Rudy Giuliani and Michael Bloomberg, have been Democrats.
A Stroll By means of El Barrio
Within the streets of El Barrio, it’s inconceivable to not come throughout a Puerto Rican flag at any second, whether or not hanging from a window, displayed on a automobile windshield, or fluttering from a utility pole. On a Saturday in October, simply after midday, the streets are teeming with folks. The pale colours of the buildings, the sorts of companies, and the ambiance as a complete evoke an amplified, overcrowded model of the Paseo de Diego in Río Piedras (a bustling pedestrian procuring strip in San Juan identified for its retailers and avenue distributors), full with a Banco Common department, the island’s largest and most recognizable financial institution.

Wilfredo Santiago, 75, sat on a bench in entrance of a laundromat on the nook of Third Avenue and 118th Road. With conviction, he stated politicians “don’t repair something.” Initially from Corozal, Puerto Rico, he has lived in New York for 40 years.
“Why ought to I vote? I’ve been dwelling in a shelter for 3 years they usually haven’t discovered me a studio condominium. Housing is tough, possibly good for some folks, however not for us,” stated Santiago, who has labored in factories, eating places, and constructing upkeep throughout the town. He talked about that his household moved from New York to Pennsylvania. “I’m on their own now. I’m not leaving, I’ve lived right here my complete life. I’ve acquired my docs and authorities workplaces right here; I’ve acquired every part. What’s the purpose of leaving if I can stroll in every single place I have to go?”
He stated the shelter the place he lives is snug however small, with no kitchen. Though his household is now not within the metropolis, with the ability to stroll in every single place makes him really feel related to his group, he added.
Santiago stated he believes Andrew Cuomo was a superb governor, and that his father, Mario, was as nicely. “They have been each good governors,” he stated. By the top of the dialog, he added that if he have been to vote within the upcoming mayoral election, he would vote for Cuomo.
“When Hurricane María hit, he went to Puerto Rico twice, and he is aware of the right way to govern,” Santiago stated of Cuomo. “Mamdani, no person knew him round right here — you’ve acquired to vote for somebody folks know.”
A little bit farther down, on the nook of Lexington Avenue and 117th Road, salsa music poured out from a small battery-powered radio in entrance of a group backyard adorned with Puerto Rican flags. A bunch of individuals sat on the curb, nodding alongside to the rhythm.
One of many folks sitting there, a 63-year-old who recognized himself solely as Canales, stated he plans to vote for Andrew Cuomo as a result of he remembers the previous governor visiting Puerto Rico after Hurricane María and the earthquakes. He added that his largest concern is public security.
Mamdani and Cuomo differ sharply of their visions for making certain security within the metropolis. Mamdani has proposed a public well being– and community-based strategy, which incorporates creating disaster response models for psychological well being emergencies. Cuomo, in contrast, advocates a extra conventional “regulation and order” technique targeted on rising police presence by 15%.

Ivonne Velasquez, a Puerto Rican born in New Jersey who has lived in New York for 18 years, voted for Mamdani within the primaries and says she’s going to vote for him once more within the common election. As an actual property agent, she is deeply involved about housing affordability.
“I’m within the business, and it’s all the time so laborious when folks come to me asking for assist, however with these costs, it’s simply not attainable. We’d like extra housing, extra houses, extra flats that common New Yorkers can afford,” she stated.
Pepe Flores, the activist and music collector, although pissed off with previous Democratic mayors, now holds on to a measure of optimism.
“I’ve hope in Mamdani,” he stated, “due to the younger individuals who’ve joined his marketing campaign.”
Sitting on his sofa in Loisaida, his tone gentle and playful, he added, “Let’s see what occurs… knock on wooden,” and laughed.
This story initially appeared in Spanish from the Centro de Periodismo Investigativo. This translation was generated with the help of AI and reviewed by the CPI editorial staff to make sure accuracy and readability.
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