Long-time participant of Notting Hill Carnival, Vincy Alliance Mas, has announced an exciting transformation. As of 2025, the established mas band will be known as “Magical Mas,” marking a new chapter in their legacy. Founded in 2012 to represent St. Vincent and the Grenadines in the UK, the band has brought Caribbean culture and spirit to the streets of London for over a decade.
The rebranding to “Magical Mas” symbolises their evolution while reinforcing their dedication to an all-inclusive carnival experience. Despite the name change, the signature energy, unity, and joy that have defined Vincy Alliance Mas will continue to shine through. Following Vincy Alliance Mas’s steps, “Magical Mas” aims to celebrate Caribbean culture and broaden its appeal to a diverse audience, inviting seasoned carnival-goers and newcomers to participate.
The new era promises a captivating experience filled with music, elaborate costumes, and cultural pride. Future participants can anticipate registration details and costume previews on the newly launched website, www.magicalmas.com, and social media platforms.
With this rebrand, “Magical Mas” is set to amplify the festivity and inclusivity that make the Notting Hill Carnival a globally cherished event, ensuring that 2025 will be an unforgettable year for all who join.
